What Does One Percenter Mean?
In Internet slang, “one percenter” refers to the estimated 1% of Web users who take proactive leadership roles in a Web community. Researchers at AT&T and other organizations have found this level of participation to be somewhat consistent across different surveys.
Techopedia Explains One Percenter
Based on the “one percenter rule,” as much as 90% of Web users are passive users. Think of a user group, a Facebook page or a forum. Among registered users of such site, 90% will browse content without making comments or otherwise participating, 9% will actively participate (e.g., posting comments, making announcements, etc.) and the remaining 1% will do the actual maintenance and administration of the site.